Every service I offer is built around one question: what does it take for this client to hit their actual business goal? Signed cases, booked jobs, closed retainers - not just clicks and impressions.
Every engagement is scoped to your situation - no cookie-cutter packages, no bloated retainers for things you don't need.
Full-cycle campaign management centered on Google Ads and Meta Ads. I handle everything from strategy and campaign architecture to creative direction, bid management, conversion measurement, and performance reporting - so you can focus on running your business.
A systematic, no-fluff deep-dive into your existing Google Ads or Meta Ads account. You'll leave with a clear picture of what's draining your budget, what's working, and a prioritized list of exactly what to fix first - whether you hire me to fix it or not.
Most agencies skip this entirely - and it's why their campaigns plateau. I build the data pipeline that tells your ad platforms which leads actually turned into money, so the algorithm can optimize for business outcomes instead of cheap clicks.
Sending paid traffic to your homepage is one of the most expensive mistakes in digital marketing. I design and build campaign-specific landing pages engineered around one goal: turning ad clicks into leads, calls, or booked appointments.
Legal advertising is a completely different game. CPCs run $120–$250+ per click, competitors have million-dollar budgets, and not all leads are equal - a minor fender-bender and a catastrophic truck accident case are not the same lead. I know how to engineer systems that filter for case value, not just volume.
For HVAC companies, contractors, solar installers, and home service businesses that need booked jobs - not just form fills. I build local and regional campaigns around your service area, your margins, and your actual capacity to take on new work.
These can be added to any retainer or project - useful if you need a specific piece handled without a full engagement.
Lead nurture sequences for new inquiries that don't convert immediately. Written to match your brand voice and move prospects toward booking.
Ad copy and creative briefs for your design team or UGC creators. Structured around platform-specific formats and tested direct-response formulas.
A plain-English monthly report covering what worked, what didn't, what's changing next month, and what the numbers actually mean for your business.
Full Spanish-language ad copy, keyword research, and landing page variants for markets with significant Hispanic populations.
Connect your CRM (HubSpot, Salesforce, Clio, etc.) to your ad platforms so lead quality data flows back and improves your targeting automatically.
Targeted campaigns designed to intercept users actively searching for your competitors by name - capturing high-intent switchers before they convert elsewhere.
I don't work with everyone. Here's who I'm the best fit for.
Personal injury, corporate litigation, family law, mediation, and immigration firms. You need signed cases, not just leads - and I know how to build the system that delivers that.
HVAC, roofing, solar, plumbing, and general contractors running local or regional operations. You need booked jobs with a predictable cost per acquisition.
Product-based businesses and B2B services that need Performance Max, Shopping, or LinkedIn campaigns built around actual margin targets - not vanity metrics.
My current focus is exclusively on U.S.-based clients. My vertical experience, platform knowledge, and competitive benchmarks are all built around the U.S. market.
Every engagement is scoped to your actual situation - the number of platforms, campaigns, your ad spend, and what you need built. A flat price would either overcharge simple projects or undercut complex ones. Let's talk scope first.
Honest answer: it depends on your baseline. New accounts with strong tracking typically see meaningful data within 30–60 days. Optimized accounts running clean infrastructure see improvements in weeks. I'll give you a realistic timeline during our discovery call.
I include minimums on the individual service descriptions above. Generally, below $1,500/mo in ad spend, the management overhead isn't worth it for either of us. At that level, I'd point you toward self-serve resources instead.
Yes. I've collaborated with in-house marketing teams and other agencies on specific pieces - audit, tracking setup, landing pages - without taking over the full account. Scope it during the call.
Discovery call → proposal with scope and timeline → kickoff → audit phase → strategy → build → launch → optimize. Most clients are live within 2–3 weeks of signing, depending on complexity.
30-minute call. No deck. No pitch. Just a straight conversation about what you need and whether I'm the right fit to build it.